Examining 200 years of history and simplifying it to 200 anecdotes, Louis Vuitton looked to create an interactive experience for exhibitions whereby users could enter different doors in AR Lenses to learn more about the Maison. These portal designs were created while at Possible Productions.
Style frames for anecdotes that would appear behind the Louis Vuitton doors. The following two concept frames were done for a Teddy Bear anecdote.
On the occasion of the 150th anniversary, a limited edition teddy bear was created. There were only 500 made, and each one was individually numbered. In 2020 the Teddy Bear became the inspiration for Virgil Abloh’s fashion collective and traveled from the Heritage archive in Paris, to walk in the fashion show in Tokyo.
Explorations of physical and AR window installations and activations to promote Louis The Game.
The 5th Ave storefront activation in a different integration mode for different times of the day in New York.
Physical installation design for the Vendome LV Storefront.
An AR overlay design for the Vendome storefront inspired by Louis The Game.
Birthday cake designs for the Louis Vuitton storefronts.